Privacy Policy

About this policy

Blissful Beauty Limited is responsible for this website and the NexAd Google Ads integration described here. For privacy questions, contact support@blissfulbeautyglobal.com.

This policy covers this website and Google Ads data. The Google Ads integration in NexAd is coming soon. When the integration becomes available, connected-account data will be handled as described below.

Google Ads data and use

With your Google authorisation, NexAd will access and process only the data needed for reporting and the advertising changes you request:

• Connection details: authorisation tokens, granted permissions and connection status, linked to your NexAd user and organisation, to maintain authorised access.
• Advertising accounts: account IDs, names, currency, time zone and manager-account relationships, to identify and manage your selected accounts.
• Ads and reports: campaigns, ad groups, ads, creative assets, budgets and performance metrics such as impressions, clicks, spend and aggregate conversions, to display reports and carry out your instructions.
• Operation records: the requesting user, time, affected objects, submitted changes and results, to track actions and resolve errors.

The integration will not collect customer lists, individual-level conversion data or payment details.

Sharing and permitted use

Google data will be used only to provide the reporting and advertising-management functions you authorise. It will not be sold, used for unrelated advertising, sent to external AI services or used to train AI models.

Data will be shared with Google to carry out your instructions, and with contracted hosting, database and backup providers only as needed to operate the service with your authorisation. Disclosure may also be necessary for security or where required by law.

Our personnel will access Google data only with your explicit agreement for a specific support request, where necessary for security, or where required by law.

Storage and security

Google data will be protected in transit and at rest, with access restricted by user, organisation and advertising account. Authorisation tokens will be encrypted on the server, kept out of browser storage and logs, and available only to services that need them to make authorised Google requests.

Retention and deletion

• Reports: a rolling maximum of 13 months.
• Account and ad data: while the relevant account remains connected.
• Export files: seven days.
• Tokens: only while needed for the connection and its revocation, then deleted.
• Operation and security records: only as long as needed to protect the service, resolve an issue or meet a legal obligation.

After an account is removed or a valid deletion request is received, its connected-account data will be deleted from active systems within seven days. Backup copies will expire within a further 28 days, for a maximum of 35 days in total. They will not be used for normal operations, and deletions will be reapplied if a backup is restored.

You can request a copy or deletion of your data by emailing support@blissfulbeautyglobal.com. We may need to verify your identity and authority over the account. If law requires a record to be retained, only the necessary record will be kept for that requirement.

Disconnecting and revoking access

Removing one advertising account will stop its NexAd tasks without disconnecting other accounts. Disconnecting the Google connection will stop its related tasks, revoke the authorisation and delete the tokens. The affected accounts will be shown before disconnection.

You can also remove access in your Google Account connections. When NexAd detects revocation, it will stop related tasks and apply the deletion periods above.

Removing a NexAd connection or deleting NexAd data will not delete or pause ads in Google Ads. Changes already submitted to Google may still take effect.

Google API Services User Data Policy

NexAd's use and transfer of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Website information and updates

If you email us, we use your contact details and message to respond and keep them only as long as needed for the enquiry or a legal requirement. Website hosting may process technical details such as your IP address and requested page to deliver and protect the site. These pages contain no analytics or advertising tracking code.

Changes to this policy will appear here with an updated date. Before using Google data for a new purpose, we will update the information provided to you and obtain any required authorisation. Contact support@blissfulbeautyglobal.com to ask about your data or exercise applicable data protection rights.